Alternating caps


Studly caps, also known as alternating caps, is a form of text notation in which the capitalization of letters varies by some pattern, or arbitrarily, such as StUdLyCaPs or sTuDLycApS. It is typically used to convey a mocking tone.

History

According to the Jargon File, the origin and significance of the practice is obscure. Arbitrary variation found popularity among adolescent users during the BBS and early WWW eras of online culture, as if in parody of the marginally less idiosyncratic capitalization found in common trade and service marks of the time. Programming style guides, meanwhile, began to codify common studly caps patterns for computer programmer populations, who are constrained by rules on the placement of whitespace that are incompatible with natural-language usage.
Unlike the use of all-lowercase letters, which suggests efficiency as a motivation, studly caps requires additional effort to type, either by holding and releasing the shift key with one hand while hunting-and-pecking, or by intermittently pressing one shift key or the other while touch typing.
This method was extensively used since the 1980s in the BBS-world and warez scene to show "elite" attitude, the often used variant was using small-caps vowels and capitalised consonants or reversed capitals.
The iNiQUiTY BBS software based on Renegade had a feature to support two variants of this automatically: either all vowels would be uppercase or all vowels would be lowercase, with the consonants as the other case.
Messages may be hidden in the capital and lower-case letters such as "ShoEboX" which spells "SEX" in capitals and "hobo" in lower-case. The webmail service Hotmail was originally stylized as HoTMaiL, which spells HTML in upper-case.
A meme known as "Mocking SpongeBob" popularized using alternating caps to convey a mocking tone starting in May 2017, leading to alternating caps becoming a mainstream method of conveying mockery in text.